This feature introduces robust support for managing multiple A2P (Application-to-Person) brands and campaigns, enhancing your messaging capabilities. This allows better organization and optimization of your sending strategies, making it easier to manage and scale your campaigns effectively.
How-to Steps:
1. Accessing the Trust Centre:
Navigate to the Trust Centre section.
You will see new tabs for listing the brands and campaigns.
Trust Centre section with new tabs for brands and campaigns.
2. Upgrading A2P Brand:
Go to the Brands tab.
Click on the "Upgrade Brand" CTA to change from Sole prop to Standard/High volume Standard brands.
You can maintain multiple brands for one sub-account.
Brands tab with the 'Upgrade Brand' CTA highlighted.
3. Creating Multiple Campaigns:
Open the Campaigns tab.
Click on the "Create Campaign" CTA to start a new campaign using an approved brand.
Specify different use cases for each campaign.
Campaigns tab with the 'Create Campaign' CTA highlighted.
4. Linking Phone Numbers:
Go to the Manage Numbers page.
Link different phone numbers to different campaign use cases.
Manage Numbers page with linked phone numbers.
Benefits:
Improved Organization: Manage multiple brands and campaigns from a centralized location, making it easier to keep track of your messaging efforts.
Scalability: Easily scale your operations by creating multiple campaigns with different use cases under the same brand.
Flexibility: Link different phone numbers to specific campaigns, allowing for targeted communication strategies.
Pro Tips:
Brand Upgradation: Regularly review and upgrade your A2P brands to ensure they meet your messaging needs and regulatory requirements.
Campaign Management: Utilize the ability to create multiple campaigns under one brand to segment your audience effectively and tailor your messages.
FAQ/Use Cases:
Why can't I create a new campaign?
Ensure your brand is approved and not older than five days. If it is, you need to manually initiate the campaign submission.
How do I manage phone numbers for different campaigns?
Use the Manage Numbers page to assign phone numbers to specific campaign use cases, ensuring accurate and efficient message delivery.