There are a variety of reasons when a social post may fail to successfully post to Facebook, GMB, Instagram, or LinkedIn. One of the most common examples is a Social Account token expiring. This can happen after a time period (set by the social media program itself - such as LinkedIn account tokens expiring after 60 days and Facebook tokens expiring after 90 days), or if an account password is changed.
Below is a list of common reasons and solutions, along with the relevant error codes.
This will help you troubleshoot any issues you may experience. When you navigate to the Social Planner and view “Failed” posts, you can see the error code, along with a message about the failure reason and the proposed solution.
Social Account | Error Code | Failed Message with Solutions |
OAuthException, 102, 109, 463, 467 | The Social Account token has expired. Please reconnect the social account. | |
1, 2, Unexpected Error | There was a temporary error from Facebook. Give your browser a hard-refresh to clear your cache and retry in a few minutes. | |
3 | The social account token has expired or the connected account does not have permission to post. Please re-connect the social account via an account that has posting permission. | |
10 | LeadConnector app is missing. Add the LeadConnector to your Page or Group. | |
200-299 | The connected account does not have permission to post. Please re-connect the social account via an account that has posting permission. | |
368 | Post content violates community standards. | |
506 | Duplicate post content. Posting duplicate content within 12 hours is prohibited. | |
1609005 | Invalid link in a post. | |
459 | User checkpoint. Log into Facebook and confirm that the LeadConnector app has been added to your page/group. | |
460 | Password mismatch. Log into Facebook and confirm that the LeadConnector app has been added to your page/group. | |
464 | Unconfirmed user. Log into Facebook and confirm that the LeadConnector app has been added to your page/group. | |
492 | Insufficient posting permission or expired token. Reconnect the account and check permissions. | |
Unexpected Error | There was a temporary error from Facebook. Give your browser a hard-refresh to clear your cache and retry in a few minutes. | |
Temporary Block | Temporary block. Facebook will make you wait a certain period before restoring your profile's ability to post. | |
GMB | MISSING_VALUE, INVALID_VALUE | Missing Value. Complete your Google Business Profile setup and reconnect in Social Planner. |
GMB | VALUE_OUTSIDE_ALLOWED_RANGE | Post character limit exceeded. Reduce the number of words in the post copy. |
GMB | OPERATION_EXECUTION_ERROR, EXPIRED_VALUE | The Social Account token has expired. Reconnect social account. |
GMB | PHOTO_FETCH_FAILED, PHOTO_UPLOAD_FAILED | The media upload failed. |
GMB | OPERATION_UNSUPPORTED_ UNDER_ACCOUNT_CONDITION | Social Account operation is not supported due to account conditions. |
GMB | LOCATION_DISABLED_FOR _LOCAL_POST_API | Local Post API disabled. This usually happens when the location is part of a chain. |
400 - 2207006 | The Social Account token for Instagram has expired, was revoked, or is invalid. Reconnect Instagram Business account in Social Planner. | |
400 - 2207050 | Instagram Account is restricted. Make sure your account is a Business Account. | |
400 - 2207028 | Instagram Business Account supports carousel posts with more than 2 images/videos and less than 10 images/videos. | |
400 - 2207040 | Maximum Tag limit exceeded. Use 30 tags or less. | |
400 - 2207005 | Insufficient User permission. Reconnect this social account via an account that has posting permission. | |
400 or 403 | The Social Account token for LinkedIn has expired, was revoked, or is invalid. Reconnect LinkedIn. | |
404, 500, 504 | Undefined LinkedIn issue. This should resolve itself shortly. | |
422 | Duplicate post content. Posting duplicate content within 12 hours is prohibited. | |
422 | The required field is not present or the post copy is large. | |
400 | The connected account does not have permission to post. Please re-connect the social account via an account that has posting permission. | |
409 | There was a temporary error from LinkedIn. Give your browser a hard-refresh to clear your cache and retry in a few minutes. |
FAQ
Q: Why did my social post fail to publish?
A: Social posts may fail for various reasons, such as expired tokens, insufficient permissions, or content violations. Specific error codes and messages provide details on the failure and how to resolve it.
Q: What is a Social Account token, and why does it expire?
A: A Social Account token is an authorization key that allows the Social Planner to post on your behalf. Tokens expire after a set period, such as 60 days for LinkedIn and 90 days for Facebook, or if the account password is changed.
Q: What should I do if I see an "OAuthException" or error codes 102, 109, 463, or 467 for Facebook?
A: These errors indicate that the Social Account token has expired. Please reconnect your Facebook account to resolve this issue.
Q: How can I resolve a temporary error from Facebook, such as error codes 1, 2, or "Unexpected Error"?
A: Perform a hard refresh on your browser to clear the cache and retry posting after a few minutes.
Q: What does Facebook error code 3 mean, and how can I fix it?
A: This code means the token has expired, or the account lacks posting permissions. Reconnect the account with the necessary posting permissions.