After hiring over 400+ virtual assistants across companies ranging from multi-six-figure entrepreneurs to Fortune 5000 firms with hundreds of employees, we recognized a critical gap: business owners struggle to evaluate team member performance and predict long-term fit.
This is why we developed the Team Member Performance Index (TMPI) — a 4-level framework used by AudateMedia to:
✅ Accurately identify the performance and potential of your team members
📊 Build predictable systems to grow reliable talent
⚙️ Accelerate productivity and reduce hiring dependency through AI enablement
This index is particularly vital today, as we are in the midst of an AI revolution 🤖.
In the same way Netflix embraced internet streaming and displaced Blockbuster, companies that adopt AI-integrated talent will surge ahead while others fall behind.
At AudateMedia, our Virtual Assistant Program's mission is to help our clients convert steady contributors (Level 2) into proactive leaders (Level 3), and transform A-Players into AI-enabled top performers (Level 4). 💼
The 4 Levels of Team Member Performance Index: A Quick Overview
🚦 Level | 🧠 Type | ⚙️ Output Style | 🔮 Future Outlook |
🔴 Level 1 | Underperformer (C Player) | ❌ Misses expectations | ⛔ High risk of replacement by automation |
🟡 Level 2 | Steady Contributor (B Player) | ✅ Meets expectations | ⚠️ Plateaued unless actively developed |
🟢 Level 3 | A Player | 🚀 Exceeds expectations | 🔼 Promotion-ready, culture builder |
🔵 Level 4 | AI-Enabled A Player | 🧠💻 10x output via AI systems | 💼 Future leader, architect of growth |
At AudateMedia's Virtual Assistant Program, our mission is to help Virtual Assistants upgrade their skill set, mindset, tech skills to help their company they are working in grow: 📈 Level 2 → Level 3 → Level 4
We Turn Task-Takers Into AI-Enabled Leaders
Most entrepreneurs hire virtual assistants from place like Fiverr, Upwork, Online Jobs for low rates who operate at Level 1:
Level 1 – C Player - Underperformers: Complete the bare minimum work, Asks you to repeat things you've already stated, May show up late, May go Missing in Action from time-to-time, Misses deadlines, require constant reminders and hand holding, needs constant supervision and often become a liability to the business
The benefit for the business owner is they are cheap to hire in the beggining ($2-$5 per hour)
The downside for the business owner is that training and managing the VA, the mistakes the Virtual Assistant makes becomes costly and time-consuming—often pulling you away from revenue-generating activities. As a result, the true cost of the VA can end up being 100 to 1,000 times their actual salary due to lost financial opportunities and inefficiencies.
At Audate Media, we specialize in identifying strong Level 2 and Level 3 Performers and developing them into Level 4 – AI-Enabled A Players:
Level 2 – B Player - Reliable Contributors: Follow instructions and get things done, but rarely take initiative or solve problems on their own
Level 3 – A Players - Top performers: Top performers who lead by example, exceed expectations, and drive results without needing micromanagement
Level 4 – AI-Enabled A Players: These are future-ready Virtual Assistants who use AI tools and automation to 5–10x their output. They don’t just complete tasks — they build systems, create SOPs, automate workflows, and proactively solve problems that move your business forward. They think strategically, reduce your need for additional hires, and often take ownership of entire processes. Level 4s are curious, fast learners, and forward-thinking — constantly seeking ways to improve efficiency, implement new tools, and contribute to long-term growth. They aren’t just team members. They’re scalable, tech-enabled operators who elevate your business with less oversight and more innovation.
We achieve this by providing your Virtual Assistant with:
Regular coaching and leadership development
Access to proprietary systems and AI-powered tools
Hands-on training most businesses never give their team
You’re not just hiring a Virtual Assistant — you’re building a high-performance team for the future. You need smart, scalable talent that delivers 10x the results without 10x the payroll.
What Is the Team Member Performance Index?
The TMPI is AudateMedia’s proprietary 4-level framework used to:
✅ Assess and rank team performance
✅ Develop steady workers into self-managed contributors
✅ Transform top performers into AI-powered leaders
✅ Identify who should be promoted, coached, or offboarded
It’s performance over personality. Systems over supervision.
💼 Why This Matters for Your Business
Here’s how the TMPI directly improves your bottom line:
1. Faster Delegation, Fewer Mistakes
🟡 If you hire a Level 2, they finish the task you assign to them
🔵 If you hire a Level 4 they finish the task, document it, systemize it — and automates it and sets up artificial intelligence with AudateMedia's training to .
No more explaining things twice
Less dependence on you
More time back for strategy and revenue
2. Lower Payroll, Higher Output
Hiring more people isn’t scaling. Scaling is increasing what one great person can do.
Here’s the math:
👥 10 Level 2 (B Players) @ $1K/mo = $10,000
🤖 1 AudateMedia-Trained Level 4 (AI A-Player) = ~$2.5K Output
Same deliverables. A fraction of the cost. Smart businesses are choosing leveraging team members who maximize Artificial Intelligence over just hiring more people.
Here are three real-life project examples you might assign to a virtual assistant — like content creation, client onboarding, or funnel + automation builds.
At AudateMedia, we specialize in training VAs quarter by quarter to lead with AI tools, take initiative, and serve both you and your clients at a higher level.
Click the toggles below to see how one AudateMedia-trained Level 4 can deliver what would normally take multiple Level 2 VAs — saving you time, money, and management.
🔧 Project Example 1: You asked Your Virtual Assistants to Create Weekly Content.
🔧 Project Example 1: You asked Your Virtual Assistants to Create Weekly Content.
Turn one weekly podcast/webinar into 30+ pieces of content (reels, captions, emails, carousels, blogs, etc.)
10 Level 2 Virtual Assistants | 1 Level 4 (AudateMedia-trained) | |
Monthly Cost | $6.25/hr × 160 hrs × 10 VAs = $10,000/month | ~$2,000/month |
Hours Needed | 100+ hours/week (writing, editing, scheduling, meetings) | ~6–8 hours/week using AI tools + automation |
Tools Used | Canva, Google Docs, manual processes | ChatGPT, Opus, Descript, Canva AI, Zapier, GHL workflows |
Challenges | Coordination delays, inconsistent output | Fully systemized pipeline with automated content delivery |
Result | Time-consuming, expensive, inconsistent | Hands-free content machine running weekly on autopilot |
📚 Project Example 2: You Need Your Virtual Assistant to Setup an Client Onboarding Automation
📚 Project Example 2: You Need Your Virtual Assistant to Setup an Client Onboarding Automation
Context:
A business that’s growing (agency, SaaS, consulting, etc.) needs to onboard new clients quickly and consistently. Without documented SOPs or automated onboarding systems, every new client experience becomes a time suck — involving email back-and-forth, Zoom calls, manual setups, and repeated mistakes.
Well-built SOPs (Standard Operating Procedures) and onboarding automations give your business:
✅ Faster delivery and fulfillment
✅ Fewer mistakes and less repetition
✅ Scalability without adding more team members
✅ More confidence for new hires and clients
4 Level 2s (B-Players) | 1 Level 4 (AudateMedia-trained AI A-Player) | |
Monthly Cost | $6.25/hr × 160 hrs × 4 VAs = $4,000/month | Flat: $2,000/month |
Hours Needed | 100+ hours to create SOPs, write client emails, update docs | ~10–12 hours using AI + automation tools |
Tools Used | Google Docs, Google Sheets, email, Zoom, manual ClickUp | ChatGPT, Loom, ClickUp, Zapier, GHL Workflows, SOP generators |
Challenges | Inconsistent SOPs, duplicate work, scattered knowledge | Structured, AI-assisted SOPs with video & visual references |
Output | Slow rollout, heavy coordination, frequent rework | Self-serve client onboarding + searchable SOP hub built once, used often |
Business Owner Involvement | High: must train each VA, answer repetitive questions, give approvals | Low: Level 4 proposes the system, builds it, and reports back |
✅ Example Outcome:
With Level 2s:
You spend hours training them on how to write each SOP, reviewing their work, correcting format, and coaching them on what the onboarding flow should be. They require constant hand-holding and may still miss key steps.With Level 4:
They meet with you once to understand your offer → create the SOP structure → write drafts using AI → record Looms → build the SOP hub in ClickUp → integrate onboarding emails and automations inside GHL.
➡️ End result: Clients are onboarded without needing your time. New team members learn from SOPs without asking questions. You focus on growth — not giving instructions and managing projects.
🎯 Project Example 3: Your Virtual Assistant is Setting Up a Funnel Buildout + Automated Nurture Campaigns
🎯 Project Example 3: Your Virtual Assistant is Setting Up a Funnel Buildout + Automated Nurture Campaigns
Context: Whether you're an online coach launching a program or a marketing agency onboarding a new client, you need a sales funnel and automation that:
Captures leads
Sends emails/texts
Books appointments
Nurtures cold leads automatically
Converts interest into revenue
But most business owners either do this themselves, piece it together with freelancers, or hire multiple VAs who follow instructions but can’t build the entire system intelligently.
3 Level 2s (B-Players) | 1 Level 4 (AudateMedia-trained AI A-Player) | |
Monthly Cost | $6.25/hr × 160 hrs × 3 VAs = $3,000/month | Flat: $2,000/month |
Hours Needed | 80+ hours to build basic funnel pages, write emails, connect tools | ~8–10 hours using AI tools and full-stack automation skills |
Tools Used | Progreda, GoHighLevel, Google Docs, Canva, limited Zapier knowledge | Progreda, ChatGPT, GoHighLevel, ChatGPT, Jasper, Zapier/Make, Canva AI, custom workflows |
Challenges | Need 1 VA to write, 1 to build, and 1 to QA — creates bottlenecks | Level 4 handles strategy, copy, funnel design, and automation alone with AI |
Output | Disjointed funnel with generic copy and manual gaps | End-to-end funnel with high-converting copy, visuals, automations, and testing |
Business Owner Involvement | Medium-High: frequent reviews, edits, approvals, tech troubleshooting | Low: Level 4 proposes strategy, builds MVP, and iterates with feedback |
✅ Example Outcome:
With Level 2s:
One VA builds funnel pages from a template but needs exact copy. Another writes emails but lacks clarity or persuasive messaging. A third connects the CRM but needs help troubleshooting triggers. You’re constantly managing handoffs.With AudateMedia Trained Level 4:
They ask for your offer and goals, then:
→ Use ChatGPT to write compelling emails & landing copy
→ Build the entire funnel inside Progreda/GHL
→ Set up nurture sequences with automation triggers
→ QA the whole journey — including mobile optimization, link testing, and fallback logic
➡️ End result: You have a ready-to-launch, revenue-generating funnel with no guesswork or heavy oversight. Your clients or leads flow smoothly from cold → booked → closed.
The Future Belongs to the Adaptable
The Team Member Performance Index™ is more than a hiring or management tool — it’s a business growth strategy.
At AudateMedia, we help you:
✅ Identify and develop A Players
✅ Build systems instead of relying on people
✅ 10x your output using AI-powered talent
✅ Stay ahead of the competition in an AI-first world
Because the companies winning today — and tomorrow — will be filled with Level 4s.
AudateMedia
We don’t just staff talent — we develop talent into your greatest competitive edge. 💼